Infosecurity Media Pack

last updated 27 November 2007

Digital solutions

Overview

Today, individuals access information in a variety of different ways depending upon their time constraints, mindset or specific information requirements. Launched in January 2005, the digital version of Infosecurity is delivered by email several days in advance of the print edition and is browser based thus serving a complete issue in an interactive and innovative format.

As the digital edition requires no special software download, the product is easy to access and gives users the ability to respond to editorial, display and recruitment advertising content via live e-mail and web addresses.

To view an example digital edition click here.

Additional circulation

With an additional digital circulation of 17,000 requested recipients the total controlled circulation of Infosecurity is in excess of 27,000 and provides more opportunities to reach an audience of information security professionals with the added value of interactivity.

As well as additional company specific content, the digital version will also be able to accommodate rich media ads using audio and visual material, offering a unique space to develop original high impact marketing campaigns.

Rich media

The digital edition of Infosecurity offers you the opportunity to enhance your advertising through the use of Rich media and Flash Technology providing a more sophisticated online creative, with an emphasis on entertaining the user, encouraging them to interact with the advert and engage with the brand. Rich media formats such as a page peel, aid the advertiser in providing a richer experience for the user. This technology also allows you to include video or audio. We recommend that you discuss this with the company that does your advertising creative work.

If you would like to include a Rich Media advert in place of your standard advert there is a small charge.

Digitising service of your print material

The software powering the digital edition of Infosecurity is highly sophisticated and not available to anyone outside the publishing industry due to the high cost of a contract. There are of course a number of low cost packages available but they are low on technology and functionality - little more than basic PDFs. We are now very pleased to be able to offer to convert your company's promotional literature using this interactive powerful tool. No job too big or too small.

The advantages of using our service:

- Access to advanced digital technology
- Fully interactive
- Reduce your print costs
- Reduce your mailing costs
- Distribute to as many people as you like and as often as you like
- Include the link in all your adverts that go out in magazines that are delivered digitally
- Put the links on a memory stick making for an excellent promotional giveaway
- Add it to your web content
- Be environmentally friendly
- As part of the service we will also include a promotion of your digital literature in Infosecurity Alert for one month - send out the link with the digital edition of the magazine closest to the date we do the conversion. We will also add it as a link on the home page of www.infosecurity-magazine.com for a month

For further information about how Infosecurity digital can help your promotional campaign, contact your sales representative.


 


For advertising enquiries contact Rachel Di Santo on +44 (0) 1428 608150 or David Steifman (North America)
on +1 212 268 3344 (extension 102)

Donwload a PDF of our 2008 media pack here.