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Falling security software sales buoyed up by SMBs

30 June 2010

Research just published claims to show that, whilst IT security software sales are falling, they are being buoyed up by good sales in the small-to-medium business (SMB) market segment.

The interesting sales analysis comes from Context, the veteran IT market research firm, which tapped information in the sub-100 seat markets of France, Germany, Italy and the UK.

Alan Mesguich, vice president of enterprise research with the company, claims that growth is largely attributable to Trend Micro's popular Business Security suite, with some products in this suite ranking first, second and fourth amongst the top 10 products sold in the small to medium business security segment.

McAfee, with its Active Virus Scan Family, accounted for third place in Context's top seller ranking, which left the vendor in second place in this particular segment at 24.6% market share.

Sales of security software licenses in the overall small business segment fell by 30% in comparison to the same period last year, with only Kaspersky Lab outperforming the market, showing over 8% growth in May compared to the same month last year.

In contrast, Context reports that the small business market showed soaring sales of data management software licenses, which grew by 60% in April and May 2010, respectively, in comparison to last year, mainly attributed to sales by McAfee and Symantec.

Top seller products in this segment were reported as Symantec's Ghost Solution and Enterprise Vault product families, followed by the ARCserve Backup Client Agent family from CA Technologies ranking at number ten.

This article is featured in:
Application Security • Malware and Hardware Security

 

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