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Using Security to Promote Trust and Prevent Online Fraud

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Global e-commerce sales is projected to pass the $1.25 trillion mark by 2013.

In this vibrant environment, there is huge potential for businesses to grow. Unfortunately, such an environment also attracts cyber-criminals to conduct nefarious activities for their own gain. Businesses that have been targeted typically sustain brand and reputation damage that could lead to damage costs and revenue loss from shopping cart abandonment.

However, there are ways to protect your online business and cultivate customer trust. Join Jeff Barto, a security evangelist from Symantec as he shares tips and insights on how to:

  • Reduce risk of lost business due to security breaches
  • Protect yourself and your customers from online fraud
  • Increase traffic by clearly demonstrating that your website is safe
  • Improve conversion & click-through rates, reducing shopping cart abandonment

Speakers

Drew Amorosi

Drew Amorosi Deputy Editor, Infosecurity Magazine

Jeff Barto

Solutions Evangelist, Symantec

    Rob Beeler

    VP Content and Media, AdMonsters

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